Posts

Marketing in the News

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Elon Musk has been making quite a ruckus lately advertising X at the DealBook conference as the next big thing. I took a bit of a different approach as anything he says can often be seen as a marketing campaign in itself. I also started to wonder if brands exposed themselves to some risk by advertising on there. I noticed the algorithm picked up on my love of tech but it also seemed trigger happy to advertise odd weapons like katanas and tasers. To better understand this, I found an article . It discusses the rise of brand risk on twitter. If I were to boil this down into 3 digestible points it would be: ·          Elon Musk sucks because he made policy changes and laid off the content moderation team ·          Brand verification (blue checkmark) was a hot mess ·          Companies need to be proactive in removing impersonators and possibly pausing ads on X The value proposition of X is pretty clear here. It’s a very popular online service that allows the sharing of content/id

About Me

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Welcome to my blog. My name is Nelson and I’m a financial analyst in the aerospace and defense industry. That sounds way cooler than it really is. I have the pleasure of sitting in a cubicle smaller than an elevator. Prior to my current role, I’ve been an accountant in agriculture and manufacturing for the last 5 years. I’ve been taking my degree fairly slow since I already work in the field and I’m not eager to take on any debt. Too many of my peers are approaching retirement with student loans. I prefer my social security checks ungarnished. I’m excited to take this class because I’ve always wondered why the marketing team is always cracked out and yelling in the conference room. Hopefully this class helps explain why they’re always unfavorable on their budget.  Here's the most recent pic in my phone gallery.  These mischievous cows found a hole in our fence and painted the town red. The hole has been patched up and they're home safe.